Welcome to my portfolio. My name is Erick Vargas, and I am a Business Administration student with an emphasis in Marketing at the University of Missouri–Kansas City.

My interest in graphic design started in high school, where I created designs for my school store and contributed to yearbook layouts. What began as a creative hobby quickly became something I enjoyed exploring more deeply, especially the way visuals can shape how people see and connect with a brand.

As I continued into college, I started viewing design not just as creativity, but as a marketing tool. Through coursework, internships, and projects, I’ve learned how design supports strategy through branding, campaigns, digital advertising, and marketing presentations.

This portfolio showcases a collection of my work in marketing strategy and visual design. My goal is to continue developing these skills and turn what started as a hobby into a tool that helps brands communicate, connect with audiences, and grow.